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Today I’m going to show you how to harness data on the real-world usage of your website to shed light on what’s breaking and where. By tracking the JavaScript errors which are...

Look through the browsing history of every content marketing professional’s computer and I guarantee you’ll find the search term “What makes a content campaign successful?”...

Or, as I like to put it: sort out your category pages for an easy win. The default response to most SEO ranking challenges is “we need more links”. It’s often an...

Google Analytics is used on approximately 60 million websites worldwide. Out of necessity, it is designed to work with as many different businesses as possible. This is one of the...

What is Reddit? Reddit “is an entertainment, social networking, and news website where registered community members can submit content, such as text posts or direct...

Influencer marketing is a topic we all love to discuss, both in the press and on social media and especially if you’re working in digital PR and SEO. In my experience, many of...

Last week, Google announced that in July 2018 it would make another major stride towards the complete normalisation of HTTPS encryption. Version 68 of the Chrome browser will be...

You’d be hard pressed to find a marketer who won’t nod emphatically when you say, “You need to establish your voice.” But I’d wager that you’d...

Each month, I have the privilege of making a charitable donation on behalf of Builtvisible to a cause chosen by our staff. These donations are a token of our appreciation to the...

Not interested in the story or example scenarios? Jump to the heading starting with ‘Screaming Frog Custom Extraction’. As an SEO, chances are you’ve worked with a WordPress...

Like every other SEO / digital agency, we get requests for “link volume numbers” in our proposals on a regular basis. That’s OK, we know how to deal out a decent...

Update: Does the hosting location of your server affect your SEO in 2019? This article was originally penned in 2015. In it, we demonstrated that across the broad spectrum of...

From irrelevant content to inconsistent and poorly-timed pieces, people in our industry can often forget to look at the wider picture and, as a result, lose their audiences’...

Imagine the scenario. You’re a marketing consultant, hired to help bring a product into market. Very specialist item, limited audience, technical product, perhaps it’s an idea...

At last night’s Drum Network Awards, Builtvisible was highly commended in the competitive Financial Services Campaign of the Year category. The prize was in recognition of our...