Welcoming Maria Vardy – our new Managing Director

Big news at Builtvisible HQ as we welcome former Jaywing UK MD Maria Vardy to the agency, where she will be taking up the role of Managing Director. It’s a clear statement of intent around our direction, our ambitions and my belief in the potential we have to build on the many successes we’ve enjoyed in the past 14 years.

We’ve grown to be one of, if not the largest, specialist UK independent in our category through a fearsome reputation, incredible long-standing client relationships and of course world-class strategy, activation and consultancy across SEO, Content and Data.

But the world of organic is a pretty closed loop. We need fresh, new and innovative ideas to keep moving forward, to keep challenging clients and to keep moving the goalposts of what’s possible. Maria is here to give us that fresh perspective.

Here we go…

With over 30 years’ agency experience from founding, to scaling, to acquisition and integration, Maria brings a level of know-how seldom seen in the day-to-day of founder-owned independents in our industry, and in the short time she has been with us we have already seen significant step-changes in our thinking.

Her track record over the past 10 years at Jaywing speaks for itself with consistent revenue growth, efficient delivery and strategic expansion in every role she has held at the Sheffield-based PLC.

And that’s exactly what she’ll be doing with us.

With a new proposition just around the corner, a global portfolio of enterprise-scale clients that believe in the power of specialism and an industry-leading team fired up by the power and possibilities of digital connection we’re very, very excited about the future.

My role as CEO continues to focus on strategic direction for the agency, as well as spending a bit more time with clients current and new as we all navigate a digital landscape moving seemingly faster than ever.

Commenting on her appointment, Maria said:

I'm delighted to join the team at Builtvisible and help them realise their exciting plans for growth. Geoff is an incredibly charismatic, focussed and driven business leader who's taken the best from his professional sporting career and applied it to the agency.

The result is a team with infectious energy and determination, coupled with their fearless attitude to growth and the freedom of their independence. It makes for a pretty compelling reason to work for and with them.

It's a refreshing acceleration of pace for me and I'm very much looking forward to seeing what we can achieve together.

Me too, and here’s to the future!

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