Webinar: GA4, take action now or lose your YoY data
Past Event
View recordingIn this live session, our Senior Analytics Manager and author of our GA4 guide, Gary, will explain what Google’s latest announcement means, and what all Google Analytics account holders should be doing next.
Gary Stubbenhagen
Senior Analytics Manager
What you can expect from this webinar
- Why we recommend getting started ASAP (hint: you can’t import any data history!)
- How to get started with GA4 and resources to help you on the journey
- What's new in GA4 including details on structure, sampling, Google Signals and custom dimensions
- Using Explore, including funnel analysis and customising path analysis
Gary Stubbenhagen
Senior Analytics Manager
Gary leads the data team at Builtvisible. He has racked up ten years’ experience in analytics, focused on digital marketing and user experience, in a career that has spanned both client-side and agency life.
In recent months he has been setting up new profiles for ourselves and our clients and is well-placed and excited to share his thoughts on the new GA.