Content Strategy Helper Tool – Version 3

Consolidate trending news from across the web, and find inspiration for your research topics quickly and easily:   Skip to Set-Up About This is our 3rd update of the Google Spreadsheets based Content Strategy Helper Tool. As you’ll see, we’ve completely reworked the tool and added a large number of new social sites, content aggregators […]

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Visualising Data with Google Fusion Tables

Fusion Tables: A brief overview Fusion Tables is a free web service provided by Google that has been around since about 2009, although it’s not perhaps as widely used as other applications like Google Docs it is still a really powerful tool that can leverage some great results. The sky is definitely the limit when […]

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301 Redirect or A Google Webmaster Tools Change Of Address?

Or both? It is both, obviously. When you carry out an effective domain migration, there are a lot of changes at stake. If you follow a clear process for your site, things usually go according to plan. Have you heard the adage about car mechanics always have the worst cars? Or decorators have the least well […]

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Let Me Back In! The Re-inclusion Process From Start to Finish?

Today’s short, and particularly sweet post comes at the end of an epic link removal mission for a site that approached us after they’d been hit (badly) by the Penguin update. For those of you who have never seen a Google Webmaster Tools re-inclusion request acknowledgement, straight up decline and eventually, a “positive” – here […]

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A Look at the Changes from Google Places to Google+ Local

If you have a local business (or do online marketing for one) then you have likely heard about the big change with Google Places. Now, Google Places is a part of Google+ in Google+ Local. So just how big is the change and how does it help or hurt your local business? In today’s post, […]

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So Your Site’s Been Penalised? Now What?

Google’s war on spam has left quite an impact on the SEO industry of late, with last week’s Penguin update leaving swathes of web masters taken totally by surprise, running to the forums to make their complaints. While “white hat” SEO can start to look smug, innocent bystanders have been caught in the cross fire. Let’s imagine […]

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Beware of the Google Over-Optimisation Update/Penalty for SEO Tricks

Many webmasters have been left scared after Matt Cutts announced an upcoming “over-optimisation” update and/or penalty. People all over the world are now scrambling to clean up their acts while others consider giving up SEO altogether out of pure fear. Some SEO experts have dismissed the fear as irrational, while others tried to explain what […]

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Stop Paying for Terrible Links [& How to Check for Low Quality Links]

This is an older, albeit interesting blog post. If you’re interested in a better, more up to date method to audit and remove links, take a look at this post. If you have a problem with your link profile and search engine rankings, get in touch with us or take a look at our services […]

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How to Maximise Your Chances of a Better Local Ranking

Having a local presence within the search engines has become essential over the last year. More and more businesses are realising the importance of ranking well for local searches but a large number don’t exactly know what to do about it. Most know bits and pieces and have set up the odd profile here and […]

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Google’s Heading for Life after Link Trust – Here’s How to Prepare

Ah, +1. You’ve got to love it. Just as we are getting used to the impact of Facebook Likes and Retweets, Google goes and throws its weighty hat in the ring, leaving digital marketers to fumble around in the dark once more, trying to find the light switch and work out how each social button […]

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Google Testing URLs Under Titles in SERPS

I love it when we catch Google testing new stuff – Dan just caught this latest test in Google’s search results: Google appear to have moved the URL for the search result underneath the title element of the search result. As it happens, it’s the ranking URL on display – when I got the heads […]

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Google Testing Flight Search Results in UK

Unless anyone cares to correct me, I’m seeing a new type of flight search result in Google (UK) – the query was “flights to Barcelona” (as I’ll be flying over there on June 8th for DomainFest). And here’s how the result looks when the “Show all non-stop routes” link is clicked: The expanded query pushes […]

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Theatre & Movie Listings in Google Search Results

Google have been playing around with movie listings in SERPs for a while– displaying snippets that include ratings information, links through to trailers and reviews too. However, today we caught these results for “cinema” and “theatre” in the UK results. Individual film pages are formed from comprehensive aggregated data – being pulled through from authoritative […]

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High Quality Web Sites: Panda – The New Google Ranking Factor

Since the very beginning of our craft, Search Engine Optimisers have obsessed over the subtle complexities of the numerous ranking factors determining their precious organic rankings. Since Google’s Panda update, and the subsequent “dozen or so” changes to the algorithm, perhaps the SEO world has changed forever. Panda: Not an easy update to understand When […]

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How to Install Google's Chromium OS in a Windows Virtual Machine

Why install Chromium OS? As a digital marketer, it might be beneficial to have insight into projects outside of pure SEM that could one day affect the way we work. Take the Nexus One for example. Google are working on projects in many different industries that one day could impact our lives as fundamentally as […]

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