E-E-A-T for Ecommerce SEO
Our guide to mastering E-E-A-T and site quality for ecommerce SEO
E-A-T gained an extra E – for ‘Experience’ – to become E-E-A-T and, with the rise of AI-generated content, this concept will be critical. E-E-A-T is extremely important for ecommerce brands – and any site that writes on a topic that could be considered ‘Your Money, Your Life’ (YMYL), as Google sets much stricter standards for this type of website.
We see brands that don’t have high-levels of E-E-A-T experiencing serious drops in their organic visibility and traffic but you can combat that with this guide that features an extensive list of recommendations you can implement to demonstrate a high degree of E-E-A-T on your online store now.
Our guide to mastering ecommerce SEO
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Who is this guide for?
What's in the guide?
Automatically generated content
Often one of the worst contributors to low E-E-A-T ratings, learn how to work with this to avoid it's downfalls
Maximising existing content
Check for and update the types of content that are detrimental to performance
Your biggest risk factors
Avoid being hard hit by any of the frequent Google updates
About the author
Senior SEO Consultant
Maria joined Builtvisible in early 2017 as a Technical SEO Consultant, and is now Senior SEO Consultant. With 8+ years SEO experience across sectors, she's passionate about optimising websites from a technical point of view and is particularly interested in Ecommerce SEO and site speed optimisation. You would have seen her giving talks and hosting Ecommerce SEO training workshops at BrightonSEO or sharing her knowledge through our webinars, blog posts and guides.