SEO Metrics that Matter: SMX Milan

Don’t expect a conversation about Bounce Rates, and Rankings, and Page Authority and all the other completely obvious metrics that digital marketers love to geek out on. Don’t get me wrong, *every* metric can be useful for its own purpose, it’s just that they don’t necessarily have an impact on any outcome, whatsoever. Huh? Well, […]

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SMX Stockholm 2013 – Google Analytics for SEO

This morning I had the pleasure of coming back to SMX Stockholm for a second year, this time to join a session on Google Analytics for SEO alongside Nikki Rae.  Instead of running through Analytics from purely a reporting perspective, I decided to give the topic a little twist and focus more on how to […]

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SMX London 2009 Presentation: Diagnosing Website Architecture Issues

SMX London 2009 turned out to be another hugely successful and enjoyable conference, both inside and outside the conference building! With plenty of useful content across both days and heaps of networking and hanging out with some really nice people, I thoroughly recommend attending next year. In the meantime – here’s my presentation from “Diagnosing […]

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SMX London – Speaking on the diagnosing site architecture issues panel

I’m very pleased to be speaking at two panels this year at the SMX London event on the 18th and 19th May, 2009. Both of my panels are on the 19th – first up, “Industrial Strength SEO“. I’ll actually be drawing upon some of my experience in organisational SEO for this one. Particulary, recruiting, organising […]

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