Build a Great SEO Team [Organisational SEO]

Putting together a team of the right people for great SEO is just one step towards reaching organisational SEO nirvana. In my post at Blogstorm I covered the concept of how great SEO starts with the right people, and what qualities you’re looking out for during your recruiting process. This post takes a step back […]

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Google Keyword Tool [External vs Beta] – What’s the Difference?

On the 24th September 2009, Google announced a revision of their Keyword Tool, the imaginatively titled “Keyword Tool (Beta)”. As Barry reported that morning at Search Engine Roundtable, Google has a beta version of a new keyword tool available in the AdWords console. To get to it, login to adwords.google.com, go to a campaign, click […]

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Implementing Named Anchors to Improve Your SERPs

On Friday (25th September) Google announced their support for new features, using named anchors found in webpages that provide additional links in the search result page snippets, which allow users to jump directly to more relevant parts of a larger page.

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An Interview with Eric Enge, President of Stone Temple Consulting

Search marketing industry stalwart Eric Enge has been in the technology business since 1982 as a qualified electrical engineer, computer software engineer, tech startup founder and expert SEO. After several years in software and hardware design, and co-founding Whodoweknow.com, he became President of his own company Stone Temple Consulting Corporation in January 1997. Eric is […]

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How to Buy a (registered) Domain Name using Brokerage

Photo by: Macinate Have you ever felt screwed because someone on the internet owns your beloved domain name? I can honestly say that I can sleep a little better tonight, since I acquired SEOgadget.com, the .com brethren of my beloved UK TLD, SEOgadget.co.uk. How to buy a domain through using domain brokerage I used SEDO, […]

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Get High Rankings by Building Authoritative, Irrelevant links?

Photo by stevendepolo Some of my friends have been known to argue that irrelevant links have long been detected and discounted by search engines, making related links an important part of your link building strategy. Do you really need  large numbers of “relevant” links to get a site to rank for your top keyword? No. […]

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Google launches Rich Snippets Preview Tool (RDfa)

You (hopefully) remember a few posts on SEOgadget discussing HTML5 and the impact that structured data will have on SEO, and if you do, you’ll remember me banging on about my hcard implemention too. I’ve been convinced for some time now that Google’s attitude towards structured HTML markup is really starting to get serious, which […]

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Creating Inspirational Sitemap Architecture Diagrams

photo credit: slimygherkin Whatever tools we have available for making sitemap diagrams and mapping architecture right now, just don’t seem to quite inspire. At least, that’s how I’ve been feeling. How do you take the site architecture design process to a more inspirational level through more creative visualisation? Hoping to find an answer, and some […]

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The Most Contentious Issues in the SEO Industry

This year’s “Search Engine Ranking Factors 2009” from SEOmoz offered up a new metric alongside each ranking factor to measure the standard deviations of contributor answers. Basically, a percentage to define the range of disagreement / agreement alongside each answer given by the contributors. Interestingly, the most contended factors were all negative ranking factors, activities […]

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Search Ranking Factors 2009 Released

In case you haven’t noticed, SEOmoz have just published their Search Engine Ranking Factors for 2009: Every two years, SEOmoz surveys top SEO experts in the field worldwide on their opinions of the algorithmic elements that comprise search engine rankings. This year features contributors from the US, UK, Canada, Australia, New Zealand, Iceland, the Ukraine, […]

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